Alex Fontana's profile

Shinola + Dr. Squatch Case Study

Shinola Detroit, the watch and leather goods company, gave me the opportunity to create mockup journal designs for corporate sales customers. Using Illustrator, I was able to apply the logos onto the journal, applying colors and gradient to make them look debossed. 
Because of this, it gave me an idea......
What if Shinola were to do a partnership with Dr. Squatch, the men's natural soap company? 
With Shinola's watches, journals and leather, the possibilities are endless! 
[DISCLAIMER: I do not own the imagery I have featured in the above project. I do not intend any stealing or copyright infringement by using these photos for an academic project. Photos obtained from official Shinola and Dr. Squatch website.]
Shinola + Dr. Squatch Case Study
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Shinola + Dr. Squatch Case Study

Published: